About Us

Street Fruit Juice


Street Fruit Juice Ltd is a registered trademark with more than 30 years of experience in the fruit and vegetables import/export industry in Europe and abroad, dealing with the supply of large-scale distribution. It’s part of a holding, together with other locations in Europe.

The company comes from a family tradition that was initially involved in fruits and vegetables production, and gradually raised to accommodate the new commercial system’s needs.

super quality fruit


Our strength is providing the best products on the market at very competitive prices, without ever neglecting the importance of good service. The company is deep-rooted in the Mediterranean basin and abroad, where has spent years building strong relationships with big enterprises for the purchase of high-quality fruit and vegetables.

Our suppliers follow the European Integrated Product Policy, referring to the residue percentage of fruit treatments and the use of chemical products. All these companies are certified Global Gap, BRC, etc.

According to a market investigation, in the last ten years, there has been a gradual growing interest in the consumption of healthy food and physical wellbeing.
Thanks to the big quantities of vitamins, mineral salts and fiber contained, natural products bring important benefits to our organism: they’re depurative, increase our energy, stimulate weight loss, reinforce immunity system, improve the skin’s appearance, excrete toxins and protect free radicals, they reduce cholesterol, improve blood circulation, and much more.

Street Fruit Juice Story


Street Fruit Juice ltd started to develop the project in 2019 supported by a business plan, deciding to bet everything on the concept of innovation to differentiate itself.

The breakthrough begins with the use of seasonal fruits and vegetables that stand out for high quality, taste and freshness.
Our juices are completely made of fresh fruit, peeled and enjoyed on the spot, with a natural addition of ice, whole milk without lactose, almond milk, coconut milk, yogurt and other ingredients that customers can choose.

Adding chemical items, frozen juices or any other ingredient that might alter the product’s naturalness is strictly forbidden.

SFJ Vehicles


SFJ ltd offers a simple but innovative idea: the street food concept, able to satisfy either simple or sophisticated palate and incredibly successful in Europe.

SFJ Ltd has created, in collaboration with Piaggio and one of the most important companies specialized in the vehicles modification industry, a personalized Ape in Italian style, with a lively and attractive design, which does not go unnoticed.

This enables us to place the vehicle in strategic points where there’s a continuous coming and going of people and tourists, saving on costs like utilities and rent, investing at the same time on a business that sees annual growth of 20%.

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Fruit And Health

The company started from the ambitious idea of a young couple with a thirty-year of entrepreneurial experience. It was born in Italy in the 90’s, dedicated to both the production and wholesale marketing of fruit and vegetables.